Written by Kimberley Startup | April 11, 2014
Job hunting can be time consuming, stressful and a long drawn out process. The heartache of sending out endless applications, receiving rejection and to top it off having to deal with any current workplace frustrations is enough to drive anyone crazy.
Social media is now being widely used in today’s business world and hiring managers can conduct a percentage of candidate screening via Twitter and Facebook, hence it may be best practice to prevent from venting your frustrations on such networks.
Creating a name and presence on social media can be a welcome boost for your chances of grabbing that all important interview.
High performing candidates whom possess all the right skills and qualifications, are still falling at the first hurdle?
In a recent poll by Reppler, it was found that 69% of employers have rejected candidates based on information seen on social media sites. The reasons for rejection came down to inappropriate photos, controversial comments and, most notably, lying about qualifications.
Although recruiters/employers are using this as a new tool of hiring, it doesn’t mean you’re Twitter or Facebook profiles have to be completely censored and guarded in the sense of what you wish to express. Being a bit savvy when updating your profile can go along way and who knows who might be watching?
So how can you control your social media activity to give you the edge while job hunting?
Here are Webrecruit Ireland’s list of do’s and don’ts to give your online presence a boost:
DO show interest – Tweeting and sharing links to career-relevant articles or blogs shows potential employers of your passion, interest and desire to learn and what you’d like to be doing as a career.
The biggest mistake to make and one you DON’T do is criticise your current or previous job/employer. This will make it harder for you to gain employment in the future and is a massive turn off for hiring managers.
DO make yourself noticed on relevant social media sites and become more active and create a stronger presence online – Want a career in marketing? Have an active Twitter presence. Are you a graphic designer? Pinterest boards are the perfect platform to showcase your work and talents. And don’t forget that all-important LinkedIn profile.
The spelling and grammar used on social networking sites aren’t always phrased in correct English or spelling. ‘Riting like dis’ isn’t going to impress those who are looking for strong written communication skills. DON’T use bad language or write disjointedly – swearing or using crude language is something that employers do not want associated with them or their brand image.
You were out last weekend and were a little worse for wear and your friend has tagged you in a photo. Just imagine how this may come across to your potential new boss. Although everyone has freedom to express their own identity and whilst you shouldn’t have to de-tag yourself from anything remotely personal, it is recommended you adjust your privacy settings so you can control who sees what.
That said displaying a profile photo on Facebook is what helps create your own personal identity and makes you stand out as an individual. Even if your profile is set as private, employers will more than likely still be able to see your profile picture and, if inappropriate, this might damage your hopes of getting an interview. In LinkedIn it is important to appear more professional as it’s considered a professional networking tool but with more employers using Facebook for candidate screening than any other social media platform, it’s essential to consider the professional image you display on this platform.
It is important that you DON’T lie about qualifications or experience and are 100% truthful about everything that appears on your CV. Make sure that your LinkedIn profile relates and backs-up any experience, qualifications or skills that you’ve listed on your CV.
Although the thought of being ‘spied on’ by potential employers can seem a little intimidating, all it takes is some common sense. Thinking from the prospective of the employer can also help you in creating the right profile and professional image. Most importantly, just ask yourself does your content reflect badly on you? When in doubt, set it to private or just remove it.
Still on the lookout for that dream job? Why not register your CV with Webrecruit Ireland today by clicking here.